Case Studies

Challenge

A dental clinic in Madrid was invisible online despite being in a prime location. Zero Google rankings for key treatment terms and no paid search presence.

Solution

Comprehensive SEO overhaul including technical fixes, local SEO optimisation, and content strategy. Launched targeted Google Ads campaigns for high-intent treatment keywords.

Results

• +Page 1 rankings for 23 treatment-related keywords
• +340% increase in organic website traffic
• +180% increase in new patient inquiries
• +Google Ads ROAS of 420%

Challenge

A Spanish fashion e-commerce brand had strong products but poor conversion rates (0.8%) and inefficient ad spend with declining ROAS over six months.

Solution

Complete funnel audit, landing page redesign, multi-platform ad strategy across Google Shopping, Facebook, and Instagram with advanced audience segmentation.

Results

• +Conversion rate improved from 0.8% to 2.4%
• +Revenue from paid channels increased 215%
• +Cost per acquisition reduced by 45%
• +Email capture rate increased 3x through optimised popups

Challenge

A law firm with offices in Barcelona and Valencia was losing local searches to competitors. Their Google Business Profiles were incomplete and unoptimised.

Solution

Full GBP optimisation for both locations, local citation building, review generation strategy, and location-specific landing pages.

Results

• +Both offices appeared in Google Local Pack top 3
• +Direction requests increased 250%
• +Phone calls from GBP increased 190%
• +120+ new Google reviews across both locations

Challenge

A B2B software company needed a predictable pipeline of qualified leads. Their existing marketing was inconsistent and generated low-quality inquiries that wasted sales time.

Solution

Built a full-funnel content strategy with lead magnets, nurture email sequences, and LinkedIn advertising targeting specific job titles and industries.

Results

• +450+ qualified leads generated in first 6 months
• +Cost per qualified lead reduced by 62%
• +Sales cycle shortened from 45 to 28 days
• +Content library of 40+ SEO-optimised articles driving organic traffic

Challenge

A boutique hotel chain on Costa del Sol had mixed online reviews and was losing bookings to competitors with stronger reputations and higher search visibility.

Solution

Systematic review generation programme, professional response management, and comprehensive SEO strategy targeting high-value booking keywords.

Results

• +Google rating improved from 3.8 to 4.6 stars
• +Direct bookings through website increased 165%
• +Top 3 rankings for 15+ high-value keywords
• +TripAdvisor rating moved from #12 to #3 in local area

Challenge

An import/export company serving EU and UK markets needed a digital transformation roadmap. Their processes were entirely offline and they were losing ground to tech-enabled competitors.

Solution

Comprehensive digital strategy including new website, CRM implementation, automated lead capture, and multi-language content strategy for EU markets.

Results

• +New website drove 280% more qualified inquiries
• +Operational efficiency improved 40% through automation
• +Expanded into 3 new EU markets within 12 months
• +ROI of 8x on total consulting and implementation investment